The Bugg Report
Column written by — Christie Nicholas Chief Growth Partner at Mumpower There are over 6 million mums in Australia and they largely hold the cards to household discretionary spend. Based on previous ABS data, this is a total weekly amount of $1,425 per household. Discretionary spend by default includes within this amount all the core […]
Christie Nicholas is the Chief Growth Partner at Mumpower, Australia’s leading agency shaping brands that speak to Mums. Christie joins The Bugg Report as an exclusive guest writer and will share important intelligence that will help your brand prosper in a changing market. More than likely at the moment, the marketing initiatives you had previously adopted […]
Christie Nicholas is the Chief Growth Partner at Christie Nicholas is the Chief Growth Partner at Mumpower, Australia’s leading agency shaping brands that speak to Mums. Christie joins The Bugg Report as an exclusive guest writer and will share important intelligence that will help your brand prosper in a changing market. Would you like to know what […]