BBC Studios, Moose Toys and Ludo Studio are delighted to announce that Bluey plush toys will be in Australian stores from early November with figurines to be available from December.
Available in all major retailers including Big W, Target and Kmart, the Bluey and Bingo small plush will retail at $15.00 each, the large Bluey plush at $35.00 and the figurine multipack at $22.00.
Charlie Aspinwall, Executive Producer for Ludo Studio said: “We can’t wait to see Bluey and Bingo given their first real-life hugs and couldn’t be happier to have our dog family ready for adoption into Australian homes. They all come ready house trained.”
Nicole Chungue, Licensing Manager at BBC Studios ANZ said: “We are so excited that the first range of Bluey toys will be available soon and can’t wait to see what fun games and imaginative play they inspire in children and their parents.”
Paul Solomon, Co-owner at Moose Toys said: “We are super excited for kids to finally get their hands on Bluey toys. With such strong synergies between Moose and Bluey, being Australian, having strong sense of family and always having fun, we have no doubt the toys will be loved by kids big and small!”
Created by Joe Brumm, Bluey follows the adventures of a lovable and inexhaustible six-year- old Blue Heeler puppy who lives with her dad, mum and four-year-old little sister, Bingo. In every episode, Bluey uses her limitless Blue Heeler energy to play elaborate games that unfold in unpredictable and hilarious ways bringing her family and the whole neighbourhood into her world of fun.
A smash hit with families, Bluey is the most watched series ever on ABC iview with over 100 million plays* and is currently the #1 children’s series of 2019 on metro broadcast television in Australia **
Bluey is produced by the Emmy® award-winning Ludo Studio for ABC KIDS and is co-commissioned by ABC Children’s and BBC Studios. Both series received production support from the Australian Government through Screen Australia, and Queensland Government through Screen Queensland.
A second series for Bluey has been confirmed and is due to make its television debut on ABC KIDS and ABC KIDS iview in 2020.
In the US Bluey had its premiere on Disney Junior and Disney NOW on Monday September 9.