Thursday — March 4, 2021
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By The Bugg Report

How to be a Brand Force with Influence: Fast Facts to Get You There — Edition 4

Do you remember the consumer trends that were suddenly thrust to the forefront last year?

The New Age of Digital by Isabel Wu — Edition 2

This article is written by Isabel Wu from Meta Management and covers all things digital. Meta Management is a consultancy specialising in helping its...

From a Licensing Perspective by Kelvyn Gardiner (Edition 4)

This article is written by Kelvyn Gardiner from Asgard Media, whose career in licensing dates back to 1979. Since then Kelvyn has been marketing...

Wide Eyes News from the Tube (FAANG vs BAT)

Wide Eyes News from the Tube is written by a leading industry expert and is focused on providing a quick snapshot of the best...

According to Downsey — Edition 11 (Adapting)

This article was written by Ian Downes, Director at Start Licensing Limited, for The Bugg Report. At the moment licensing like all industries is facing...

Only Watching for the Ads — How Advertising is Adapting to COVID-19

A regular column by David Born, Director of Born Licensing on all things relating to the advertising space all around the world. Like most industries,...

Only Watching for the Ads — How Licensing Continues to Build Across the Advertising Space

A regular column by David Born, Director of Born Licensing on all things relating to the advertising space all around the world. Super Bowl is...

The New Age of Digital — Edition 1

If there was still any doubt, we are well and truly in the age of digital: technology is now a part of our solutions...

According to Downsey — Edition 10 (Recovery)

This article was written by Ian Downes, Director at Start Licensing Limited, for The Bugg Report. Like the licensing business worldwide, the UK industry has...

Sally Pseudonym — Edition 2

Sally Pseudonym is a guest writer focusing on what’s going on in the toy industry and gives you some general information about the ups...

According to Downsey — Edition 9 (Furloughed)

This article was written by Ian Downes, Director at Start Licensing Limited, for The Bugg Report. Up to three weeks ago most people in the...

Sally Pseudonym — Edition 1

Sally Pseudonym is a guest writer focusing on what’s going on in the toy industry and gives you some general information about the ups...

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