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Aussie Icons Unite for Cadbury Old Gold Inspired by Bundaberg Rum

Asembl has united Aussie icons Diageo’s Bundaberg Rum and Cadbury Old Gold for the first time with the launch of Cadbury Old Gold inspired by Bundaberg Rum dark chocolate block. Available now in Coles, Woolworths...

Funko Expands Sports Category with Iconic Formula 1 Team, McLaren Racing

Funko, Inc. a leading pop culture lifestyle brand, has today announced an exciting new agreement with McLaren Racing, marking the beginning of a collaboration that will bring one of racing’s most iconic and performance...

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2026 ATA Licensing Awards

One of the most anticipated moments of the Australian Toy Hobby & Licensing Fair each year is the presentation of the Licensed Property of the Year Awards, recognising the most successful licensed properties in Australia...

The Channel Isn’t Broken — The Model Is: Where Can Vendors Place Product and Still Achieve Scale?

In Australia right now, the dominant industry conversation centres on one question: Where can vendors place product and still achieve scale? The answer, increasingly, is uncomfortable. The market is now clearly dominated by Kmart and its...

Licensing’s Land Grab – Why Scale Is Suddenly Everything

If you’ve spent any real time in the licensing business, you learn to read between the headlines. You also learn that consolidation never announces itself politely. It just starts happening—quietly at first, then all...