Rebecca Sullivan reflects on Rubie’s Deerfield, Bugg Marketing Solutions' 20th birthday, and the licensing journey that began long before the milestone. This tale begins...
2026’s biggest remaining movie plays could reignite cinema — and reshape licensing momentum.
As the entertainment industry continues its transition toward streaming, short-form content, gaming...
If the ANKO Effect represents the rise of commodity retail, the entertainment economy may define the next era of emotional retail.
The Entertainment-Driven Retail Economy
Over...
As Artificial Intelligence systems consume creative assets, licensing is moving upstream from products to training data.
For years, the licensing business has centred on the...
