emoji® – The Iconic Brand teamed up with the Idilia Foods brand Cola Cao.
The leading cocoa powder manufacturer, has developed a promotional campaign for summer, giving away a premium called “batijarra” featuring emoji® icons.
The deal conveys the emoji® icons in a mixing branded jar which was released in Spain earlier this summer.
The promotional campaign is supported with TV, digital and POS material.
Marco Hüsges, CEO and Founder of the emoji company says: “‘We are extremely pleased with our relationship with Idilia Foods. Our long lasting partnership with Cola Cao as the leading Spanish brand in cocoa powder emphasizes the relevance and the presence of the emoji® brand in the FMCG category”.
Supported by a dedicated media campaign this collaboration will guarantee a countrywide visibility for the emoji® brand and warrant a solid distribution of the product in Spain during the summer of 2018.