Friday — June 18, 2021

Cotton On Group Creates a Sweet Look with the Chupa Chups® Collection

Perfetti Van Melle has teamed up with the leading fashion group Cotton On to develop a collection of lifestyle products for kids in 16 countries across the world: Australia, New Zealand, USA and South Africa among others.

The sweet and fun factor has been taken to clothing and fashion accessories… a huge variety of items flaunting Chupa Chups® iconic colours and flavours will be a must have for teens, tweens and kids alike. The apparel collection has captured the essence of the brand in all aspects, even offering a surprising scratch&smell effect.

“Chupa Chups® and their huge variety of delicious flavours create a sense of nostalgia, which we know our customer will love! We’re excited to partner with Chupa Chups® to help launch our fun and playful ‘Scratch and Smell’ range this August.” says Pia Baffi, Brand Product Manager at Cotton On Kids.

“It’s a true honour to partner with Australia’s largest value fashion group. Their passionate team has been inspired by the icons of our brand and its logo designed by Salvador Dali; Our Forever Fun footprint is in everything they do”, says Marta Ballesteros, Licensing Area Manager at Perfetti van Melle.

Cotton On | Chupa Chups

The complete collection will be on shelves across the globe this August 2017.

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