Moose Toys has brought to life heroes from the epic live action show, ONE PIECE, in their first licensing collaboration. The extensive new line of toys includes action figures, collectibles and plush of Monkey D. Luffy, and the Straw Hat crew Zoro, Nami, Usopp, and Sanji, who will sail onto shelves ahead of the series’ Season 2 premiere on March 10, 2026. Also appearing in the debut line is fan favorite Tony Tony Chopper, who makes the leap to the live action series in the upcoming season.
“We’re making our mark in this ultra-hot series. Every toy in this line represents a love letter to the fans. We’ve paid attention to the authentic details, giving them different ways to experience their favorite ONE PIECE pirates,” said Joe Smith, vice president of global marketing, licensed brands, Moose Toys. “Whether you’re a kid and this is your first time discovering ONE PIECE, or if you’re an OG fan of the original series, there is something for everyone, from action figures to higher-end items, and everything in between.”
Netflix’s epic high-seas pirate adventure, ONE PIECE, returns for Season 2—unleashing fiercer adversaries and the most perilous quests yet. Luffy and the Straw Hats set sail for the extraordinary Grand Line—a legendary stretch of sea where danger and wonder await at every turn. As they journey through this unpredictable realm in search of the world’s greatest treasure, they’ll encounter bizarre islands and a host of formidable new enemies. ONE PIECE is a live action pirate adventure created in partnership with Shueisha and produced by Tomorrow Studios (an ITV Studios partner) and Netflix.
The complete ONE PIECE toy line will be available ahead of the new season of the series, giving fans everywhere an exciting new way to immerse themselves in the world of Luffy and his band of Straw Hat pirates. The ONE PIECE line will launch in January 2026, with a full rollout at retailers nationwide in March 2026.
Upon its debut in 2023, the Netflix live-action series became a global phenomenon, spending eight weeks on the Global Top 10, reaching #1 in over 75 countries and making history as the first Netflix English-language series to debut at #1 in Japan.
The show has nearly 100M views and is one of Netflix’s most downloaded shows of all time. In 2025, ONE PIECE was nominated for 11 awards at the Children’s & Family Emmy Awards, including Outstanding Young Teen Series.
This article also appeared in Edition 52 of The Bugg Report Magazine
