Sesame Street is buzzing with excitement in Australia, making now the ideal time to explore opportunities with us. In this special feature, we explore how our beloved brand continues to captivate kids and adult fans, blending iconic appeal with fresh, innovative concepts.
Creatively, our team is updating the show’s format for modern audiences while preserving its rich legacy. Sesame’s Executive Producer shares how our talented writers balance these elements, ensuring we continue to connect meaningfully with children and families.
On the licensing front, Sesame is alive with dynamic collaborations across toys, apparel, publishing, and food. Highlights include a nostalgic look at Tickle Me Elmo — a global phenomenon that remains a favourite nearly 30 years later — and updates on “Elmo’s Circus Dream,” our touring live show.
We’re proud to expand our groundbreaking Learn & Play centres, bringing Sesame Street magic into communities in a fun and engaging way. Additionally, our new partnership with Australian based artist David Bromley showcases the creative possibilities our brand offers.
At Sesame Workshop, we love working with our Australian partners who help us deliver unforgettable products and experiences. Whether it’s through retail innovations, licensing opportunities, or public-facing campaigns, Sesame Street continues to demonstrate its cultural and commercial impact.
We hope you enjoy this special feature and get inspired by everything Sesame Street has been up to — and everything that lies ahead! And you’re invited to join us in creating the next chapter of this iconic brand’s history in Australia. Together, we can inspire and delight generations to come.
Will DePippo — Senior Director, Asia Pacific at Sesame Workshop
