Haven Global, the Australian-based licensing agency, continues to bolster its portfolio, after signing Worldwide YouTube sensation Vlad and Nikita. Haven are signed to work with Vlad and Nikita on development of new content streams as well as building a global consumer products program.
With over 27.7 million subscribers and 11.5 billion views, the show has built an incredibly large following in a very short amount of time, starting in only 2018. One of its keys to success and global reach is that the show is localised and translated into 10 languages across 14 channels, from English, to German, Spanish, French, Portuguese, Hindi, Arabic and more!
Vlad and Nikita deliver fun and comedy through storytelling and role-play. The live action in combination with animation and special effects sets itself apart from other YouTube kidfluencers.
“YouTube and other short form streaming platforms have revolutionised the way children consume media today. Kids are the new programmers, choosing what they want to watch globally, and they want to watch Vlad and Nikita!” said Tom Punch, Managing Director of Haven Global. “We’re so excited to bring them into the Haven family and can’t wait to work with them on further growing their success into new areas.”
“We are proud to partner with Haven, and together we will endeavour to develop Vlad and Nikita into a fabulous global brand. Every day we make children all over the world smile bringing happiness into their lives, now they will have the opportunity to be closer to Vlad and Nikita” added Sergey Vashketov, father of Vlad and Nikita.
For licensing opportunities in all territories, contact Tom Punch from Haven Global