Arnott’s Launches New Bluey Biscuits Share Packs

Oh, Biscuits! Arnott’s continues taking wholesome lunchbox fun and playtime get-togethers to the next level, making snack sharing even easier with Arnott’s Bluey Biscuits – now available in share packs!

Due to significant demand, Arnott’s has once again partnered with BBC Studios Kids & Family, co-commissioner and global distributor of Bluey, to bring new larger share packs to consumers and their families – so there are even more Bluey biscuits to go around.

Bluey x Arnott’s
New Arnott’s Bluey Biscuit larger share packs bring 4 Health Stars and snack decanting ease to school lunchpacks!

The new share packs are a larger 150g pack – perfect for sharing occasions or decanting into lunchpacks. These join the current individual multipack range (consisting of eight individual packets), that were so popular, they almost sold out when they launched in 2022.

Boasting an impressive Health Star Rating (HSR) of 4, the new share packs allow Aussies to divvy the bickies up into containers for on-the-go snacking or share a pack between family and friends.

The Arnott’s Bluey Biscuit share packs feature Bluey and Bingo stamped biscuits, and are available in two fun flavours:

  • Cheese: These delicious mild cheese-flavoured biscuits offer the perfect amount of crunch with some cheesy goodness.
  • Pizza: Bringing together the classic flavours of tomato, herbs, and mild onion, these crunchy baked biscuits have delighted pizza fans.
Bluey x Arnott’s
Bluey x Arnott’s

Arnott’s Marketing Manager, Krishma Sood, said: “We were thrilled to launch Bluey into the biscuit aisle for the first time earlier last year, giving consumers tasty 4 Health Star Rated snacks – and they loved them! We know that many parents are engaging with snack decanting videos on social media, and the new Arnott’s Bluey Biscuit share pack will make this even easier – from Bluey in the lunchbox to Bluey parties, we are excited to see how fans embrace our new Bluey biscuits in a share pack.”

Arnott’s Marketing Manager, Krishma Sood

BBC Studios Head of Licensing and Brands, Kate O’Connor, said: “We’re excited to continue our Arnott’s partnership with this new range. Aussie families have loved our multipacks and we have no doubt the new share packs will be just as popular; and now there are more to go around!”

BBC Studios Head of Licensing and Brands, Kate O’Connor

Arnott’s Bluey Biscuit share packs retail from $4.00 and hit biscuit aisles at all major grocery stores from 6th February 2023 — just in time to make a welcomed addition to back-to-school lunchpacks!