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The Bugg Report
Business-to-Business Licensing Magazine
Columns
Featured
Press Releases
Interviews
Magazines
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The Bugg Report
Business-to-Business Licensing Magazine
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According to Downsey
According to Downsey
BY THE BUGG REPORT
According to Downsey
According to Downsey — Edition 27 (The Licensed Christmas: A Look at Seasonal Opportunities)
December 11, 2025
Christmas comes but once a year. Whilst this is of course true I am sure that many in licensing and retail professionals are very...
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According to Downsey
According to Downsey — Edition 26 (A New Season for Licensing: From Awards to Trade Shows)
October 21, 2025
Like many business sectors, licensing runs on a calendar and has a certain rhythm to it. After a couple of months of summer rest...
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According to Downsey
According to Downsey — Edition 25 (Half Year Report: Key Trends Shaping UK Licensing)
August 11, 2025
When I cast my mind back to my school days (which was some time ago), I remember we used to get Half Year Reports...
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According to Downsey
According to Downsey — Edition 24 (The 25th Brand Licensing Europe)
December 3, 2024
It's been a busy couple of months in the UK Licensing market, most notably as the industry assembled at the 25th incarnation of Brand...
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According to Downsey
According to Downsey — Edition 23 (The Value of Licensing, Its Role and Purpose)
July 15, 2024
Looking back on the last couple of months I can see that I spent quite a bit of my time at trade shows –...
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According to Downsey
According to Downsey — Edition 22 (The Brand & Lifestyle Licensing Awards)
April 15, 2024
The recently announced nominations for the Brand & Lifestyle Licensing Awards (The B&LLAs) in the UK have shone a light on the development in...
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According to Downsey
According to Downsey — Edition 21 (The Role of Licensing in Toys, Games and Gifts)
February 26, 2024
If recent trade shows are anything to go by, licensing and licensed products in the UK have cause for optimism for the rest of...
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According to Downsey
According to Downsey — Edition 20 (The Christmas Season is Fast Approaching)
December 1, 2023
This article was written by Ian Downes, Director at Start Licensing Limited, for The Bugg Report. The fast approaching Christmas season is dominating thinking in...
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According to Downsey
According to Downsey — Edition 19 (A View From the UK and the Barbie Movie)
October 5, 2023
This article was written by Ian Downes, Director at Start Licensing Limited, for The Bugg Report. It would be difficult to deliver a view from...
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According to Downsey
According to Downsey — Edition 18 (Awards Events and Trade Shows)
June 8, 2023
This article was written by Ian Downes, Director at Start Licensing Limited, for The Bugg Report. There have been a number of awards events and...
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According to Downsey
According to Downsey — Edition 17 (The UK Toy Fair, the Spring Gift Fair and Top Drawer)
March 5, 2023
This article was written by Ian Downes, Director at Start Licensing Limited, for The Bugg Report. The first few weeks of the New Year in...
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According to Downsey
According to Downsey — Edition 16 (The Return of Trade Shows!)
November 2, 2022
This article was written by Ian Downes, Director at Start Licensing Limited, for The Bugg Report. It has been trade fair and awards season in...
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