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According to Downsey

According to Downsey — Edition 25 (Half Year Report: Key Trends Shaping UK Licensing)

When I cast my mind back to my school days (which was some time ago), I remember we used to get Half Year Reports...
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Columns

AI Cannot Be Smarter Than You

While the battle for customer loyalty has well and truly entered the digital age, many organisations are still managing like it’s 1985. The rise of...
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Columns

Wide Eyes News from the Tube (Skibidi Toilet Rules: The Viral Sensation Overtaking Kids’ Online Viewing)

At this year’s annual international children’s TV conference, Kidscreen Summit, the major takeaways were that the traditional children’s linear broadcast TV business was in...
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According to Downsey

According to Downsey — Edition 24 (The 25th Brand Licensing Europe)

It's been a busy couple of months in the UK Licensing market, most notably as the industry assembled at the 25th incarnation of Brand...
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Columns

The Age of Digital Change Leadership

In every human domain, whether in business or politics, in the wider society down to personal relationships, the quality of leadership is considered critical...
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Columns

Wide Eyes News from the Tube (What’s The Next Big Thing In Music For Small Children? Here Are The Ones To Watch.)

We all know The Wiggles — they have dominated the preschool children’s music scene in Australia and around the world for the last 30...
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According to Downsey

According to Downsey — Edition 23 (The Value of Licensing, Its Role and Purpose)

Looking back on the last couple of months I can see that I spent quite a bit of my time at trade shows –...
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All About Sports

What’s New for the Tour de France?

This article was written by Simon Gresswell, Sports & Brands Licensing (Consultant & Coach). So, the Tour de France will be different this year... well...
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All About Sports

All You Need Is Love…

This article was written by Simon Gresswell, Sports & Brands Licensing (Consultant & Coach). I’d argue you need plenty of passion too, if you’re a...
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According to Downsey

According to Downsey — Edition 22 (The Brand & Lifestyle Licensing Awards)

The recently announced nominations for the Brand & Lifestyle Licensing Awards (The B&LLAs) in the UK have shone a light on the development in...
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According to Downsey

According to Downsey — Edition 21 (The Role of Licensing in Toys, Games and Gifts)

If recent trade shows are anything to go by, licensing and licensed products in the UK have cause for optimism for the rest of...
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Columns

Wide Eyes News from the Tube (Amazon Prime Brings You All The Ads)

Amazon Prime Brings You All The Ads At No Extra Cost — Want No Ads, Well You’re Paying More For That Viewing Experience On the...
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