Newly re-branded VIACOM NICKELODEON CONSUMER PRODUCTS (VNCP) has brought all their brands under one globally unified consumer products organization led by Pam Kaufman, President....
The 2018 LIMA Asian Licensing Awards Ceremony & Cocktail Reception was held at the Hong Kong International Licensing Show on Monday evening.
Congratulations to all...
Licensing Expo 2018 concluded after a hectic week of global brand presentations, increased space on the show floor and vigorous conversation as to where...
As an independent, we spend considerable time in the marketplace understanding where retail is heading and what brands are delivering in the market. The...
Dan Amos is Head of New Media of Tinderbox, the dedicated digital division of leading global brand extension agency, Beanstalk.
Introduction
Last month, “Game of Thrones”...
