Press Releases

Merchantwise Licensing to Represent Toy Sensation Fingerlings® in Australia & NZ

Merchantwise Licensing to Represent Toy Sensation Fingerlings® in Australia & NZ

Fingerlings® fever is set to sizzle in Australia and New Zealand under the brand management of Merchantwise Licensing. The Melbourne based licensing company has been appointed as the Fingerlings sub-agent for the Australian and New Zealand market by global agent, Striker Entertainment. Created by WowWee, Fingerlings has become one of the world’s most coveted toys…

WWE & FOXTEL Extend Long-Standing Partnership

WWE & FOXTEL Extend Long-Standing Partnership

WWE and Foxtel will extend their partnership into its 19th year with a new agreement to broadcast WWE programming live in Australia, including flagship shows Raw and SmackDown, as well as WWE’s live pay-per-views events. Foxtel’s FOX8 will continue to air Raw live at 10 a.m. on Tuesdays and SmackDown live at 10 a.m. on…

Cola Cao Partners with emoji® – The Iconic Brand for the New Summer “batijarra”!

Cola Cao Partners with emoji® – The Iconic Brand for the New Summer “batijarra”!

emoji® – The Iconic Brand teamed up with the Idilia Foods brand Cola Cao. The leading cocoa powder manufacturer, has developed a promotional campaign for summer, giving away a premium called “batijarra” featuring emoji® icons. The deal conveys the emoji® icons in a mixing branded jar which was released in Spain earlier this summer. The…

Brand Licensing Europe to Relocate

Brand Licensing Europe to Relocate

UBM is relocating Brand Licensing Europe (BLE) to ExCeL London from 2019 as part of the organiser’s ambitious strategy to evolve the show, attract even more European licensees, retailers and licensors and improve the customer experience for both visitors and exhibitors. The organiser was attracted by the accessibility and flexibility of space at ExCeL, as…

Jazwares and Epic Games Partner to Launch Wide Range of Fortnite™ Toys

Jazwares and Epic Games Partner to Launch Wide Range of Fortnite™ Toys

SUNRISE, FL (July 19, 2018) – Jazwares today announced a new partnership with Epic Games to create a wide range of Fortnite™ toys, in a deal brokered by IMG. Jazwares’ new Fortnite™ branded collection will feature true to game figures, Domez™, loot boxes, playsets, environments, game-replica weapons and tools, plush, vehicles, and so much more!…

Centa IP Expands Portfolio and Staff

Centa IP Expands Portfolio and Staff

Growing Global Agency Expanding Properties and Team Around the World Global licensing agency Centa IP has recently expanded its team and has also signed on a number of new clients, ahead of the Global Licensing Expo in Vegas. In team news, Gail Mitchell has accepted the role of CEO Centa IP globally. Centa IP acquired…

Krispy Kreme and The Simpsons Unite to Create the Perfect D’ohnut

Krispy Kreme and The Simpsons Unite to Create the Perfect D’ohnut

Doughnut panic, but your animated fueled dreams are about to come true. Two iconic brands, The Simpsons and Krispy Kreme, have brought together the best of both worlds to launch Australia’s first official Simpsons D’ohnut. To celebrate the arrival of the pink frosted treat, Krispy Kreme is giving members of the extended Simpson’s family a…

emoji® – The Iconic Brand teams up for a partnership on magazines

emoji® – The Iconic Brand teams up for a partnership on magazines

emoji ® – The Iconic Brand have teamed up with Productos Editoriales de Colección S.A de C.V for a partnership on magazines with collectable keyring plushes, they launched on the third quarter of 2017 and they will also launch on the second quarter of this year another product: a sticker album which will further product…