Press Releases

First Time Nationwide emoji® Collectible Figurines Promotion with ALDI

First Time Nationwide emoji® Collectible Figurines Promotion with ALDI

emoji® brand licensee Boost Deutschland GmbH is responsible for the realisation and the conceptional design of the emoj® collectible figurines promotion with both ALDI North Nord and ALDI Süd. The promotion started nationwide on September 2nd and will be available in all ALDI branches across Germany. 24 adorable and funny emoji® collectible figurines that customers…

Weyo & Two Bulls Win National iAwards 2019

Weyo & Two Bulls Win National iAwards 2019

30/08/2019 – Melbourne​: ​Australian tech startup Weyo in partnership with digital product studio Two Bulls, were named winners at the iAwards 2019 in the Consumer Market category for ‘The Wiggles – Fun Times with Faces’ children’s app. The AIIA iAwards is the nation’s leading awards program that helps to recognise, celebrate and elevate home grown…

The Australian Toy Association Appoints New Executive Manager

The Australian Toy Association Appoints New Executive Manager

Australian Toy Association President Jonathan Zimbler today announced the appointment of Alice Sanderson as Executive Manager. Alice has been an integral part of the ATA team for just over 9 years, mostly in the role of Events Manager, and more specifically has been responsible for the organisation of the annual Toy Hobby & Licensing Fair….

Cbeebies to Launch in New Zealand

Cbeebies to Launch in New Zealand

Sky and BBC Studios today announced a deal that will, for the first time, see award-winning pre-school channel, CBeebies, available in New Zealand. Joining an already impressive kids’ channel line-up on Sky, CBeebies is aimed at pre-schoolers aged six years and under and encourages children to learn through play offering a mix of new and…

Sony Pictures Consumer Products Taps Hasbro as Global Master Toy Licensee for Ghostbusters™

Sony Pictures Consumer Products Taps Hasbro as Global Master Toy Licensee for Ghostbusters™

AUGUST 21, 2019 – Today, Sony Pictures Consumer Products announced that Hasbro, Inc. (NASDAQ:HAS), a global play and entertainment company, has been named the master toy licensee for Ghostbusters worldwide. Under the terms of the agreement, Hasbro will create a wide variety of toys inspired by the franchise and its entertainment properties globally designed to…

Peter Alexander x Sesame Street Collection – I Was Raised On The Street

Peter Alexander x Sesame Street Collection – I Was Raised On The Street

Peter Alexander’s latest collection has real street cred… Sesame Street that is! Big Bird, Elmo, Cookie Monster and the rest of the Sesame Street gang are back at Peter Alexander – ready to send you off to sleep in style! In celebration of Sesame Street’s 50 Anniversary this year, Peter Alexander has once again brought…

Joel Williams Appointed to Drive Kids Development Slate and Partnerships

Joel Williams Appointed to Drive Kids Development Slate and Partnerships

Sydney, Aug 16, 2019: Fremantle has today announced its strategic move into Children’s Content with the appointment of Joel Williams as Head of Kids. Joel joins Fremantle having come from The Walt Disney Company where he was Head of Programming – Content and Consumer Engagement. Joel will be working with Australian and international broadcasters to…

Hello Kitty x Ruby Collection Dropping August 16

Hello Kitty x Ruby Collection Dropping August 16

RUBY, in its spirited charm joins forces with Hello Kitty, the lovable character and global icon. Proving the power of dynamic duos, RUBY Creative Director Deanna Didovich believes the best things in life are better in twos. “Who better to collaborate with than Hello Kitty?” she says, “This collection with Sanrio has been so exciting;…

Kellogg’s Go Black and White

Kellogg’s Go Black and White

This month, Kellogg’s are partnering with Crayola to make breakfast & snack time a little more creative. Visually striking black and white packaging will be released across all major retailers, offering consumers the chance to ‘Colour & Win’ one of five Family Crayola gift packs every day. Adding to the family fun, competition entrants can…

Sesame Street Circus Spectacular by Silvers

Sesame Street Circus Spectacular by Silvers

Following the success of Jurassic Unearthed by Silvers Circus, Showtime Attractions and Silvers Circus have once again joined forces to bring their most exciting and ambitious spectacular to Australia—Sesame Street Circus Spectacular by Silvers, which will open in Melbourne on Thursday 11th September before touring other cities and regional centres across Australia and New Zealand….